Alt-meat extends roots in Brazil

The meat analogue industry in Brazil is struggling through a period of consolidation, along with the rest of the Americas. Still, data shows that the alternative protein market continues to grow in Brazil, reflecting a global trend toward healthier, more sustainable and ethical diets.

According to market research firm Euromonitor, in 2023, the consumption of plant-based meat and seafood substitutes reached new heights in Brazil, with retail sales reaching US$226 million dollars ($1.24 billion Brazilian…